Indian BSFI Marketing & Communications Summit 2024

Equalifi’s inaugural Indian Financial Services Marketing & Communications Summit is coming up on August 23rd in Mumbai.

Marketing and communications in financial services are more crucial than ever. The need to navigate regulatory compliance, adopt emerging technologies, and maximize data utilization presents significant challenges for financial marketers. This comprehensive summit covers everything from the latest digital marketing trends to leveraging data and technology in marketing, ensuring you leave with actionable insights to elevate your marketing initiatives. Gain firsthand knowledge from top industry leaders and visionaries through interactive presentations and dynamic panel discussions.

Join us for this summit, where we delve into the forefront of marketing innovations and strategies that are transforming the financial services industry.

Why Attend?

This summit is designed for professionals who are passionate about marketing and communications within the financial services industry. Ideal attendees include marketing directors, brand managers, financial service providers, digital marketing specialists, and communications professionals looking to stay ahead in a competitive market. Whether you're a seasoned professional or new to the field, this summit offers invaluable insights and networking opportunities to advance your career and your company's marketing success.

Gain expert insights from leading industry professionals who will share their experiences, case studies and best practices.

Learn about the latest marketing strategies and techniques specifically tailored for the financial services sector.

Understand the complexities of marketing and communications within the financial services industry and how to navigate regulatory challenges.

Connect with peers, industry leaders, and potential partners to build valuable professional relationships.

Discover how to leverage big data and analytics to create more effective and targeted marketing campaigns.

Understand the emerging trends and how they will impact the future of marketing and communications in financial services.

Speakers

Agenda


08:30

Registrations


09:15

Welcome Address


09:30

Keynote Address - Insights on Marketing Leadership


10:15

Nurturing Strategic Partnerships


11:00

Break


11:15

Differentiating in a Crowded Market


12.00

Masterclass: Leveraging Big Data and Analytics for Hyper-Personalization in Marketing


12:30

Masterclass: Blockchain and AI in Marketing


13:00

Lunch


14:00

Content Marketing Strategy & Best Practices

Confirmed:
Sapna Prabhakaran, Executive Director & Head- Marketing & Corporate Communications, Avendus


14:45

Sustainability and Ethical Marketing Practices


15:30

Break


16:00

The Rise of 360 Degrees Communication

Confirmed:
Hanisha Valdamani, Chief of Branding & Marketing Communications, KFin Technologies Ltd.


17:00

End of Conference

2

*Equalifi reserves the right to amend any part of the event format, including speakers and agenda.

Agenda

Partners

Event Registration

Equalifi Members

INR 5,900

Non Members

INR 11,800